When designing a brand new invention, like our patented ALPHA Leash, a lot of time needs to be invested into thinking through the design from every angle.

We are heavily into the design refinement portion.

This includes durability and design validation testing to ensure that the Alpha Leash is durable and long lasting.

Our first big investment other than time and energy. The ALPHA Leash has to be a long lasting quality product. This is how we are going to test the brake to make sure that it won’t wear out.